Indian Super League 2026 season to be broadcast by Panco after sharp drop in media rights value

The Indian Super League has set a start date and found a broadcaster for its 2026 season, with Panco winning the rights. The league has faced significant setbacks, including a drastic fall in media rights value from 265 crores in 2025 to 8.62 crores in the current season. This fall equates to a 95% decrease in price per match. Nonetheless, fans are relieved as the period of uncertainty has ended with confirmed fixtures and a broadcasting partner. The future remains uncertain for upcoming seasons, and it will be telling if organisers improve their approach.