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Taylor Swift fans have had plenty to celebrate recently. Between the surprise announcement of her engagement to Travis Kelce and confirmation of her next album, the past few weeks have been nothing short of magical for Swifties. Now, with the release date quickly approaching, Target is giving fans an exclusive way to experience the highly anticipated album, The Life of a Showgirl.
Target’s exclusive editions for Swifties
While millions will stream the new record on Spotify and Apple Music when it officially drops on October 3, Target is offering something special for collectors. The retailer has announced three exclusive CD editions titled It’s Beautiful, It’s Frightening, and It’s Rapturous.
Each CD, priced at $14.99, includes a unique poster, an 8-page lyric booklet, and never-before-seen photos from Taylor herself. According to Target, these editions are already available for preorder and will be delivered “on or shortly after [the] release date.”
“You can now preorder 3 Target-exclusive versions of @taylorswift’s ‘The Life of a Showgirl’ CD with unique posters, albums art, & more, only at Target,” the company confirmed in an Instagram announcement.
Vinyl collectors get a sparkling surprise
For fans who prefer vinyl, Target is also offering a glittery orange edition known as the Sweat and Vanilla Perfume vinyl. This version comes with additional never-before-seen photos, a lyric booklet, and even a “unique poem written by Taylor on one side.”
The collectible is already generating buzz among vinyl lovers and longtime Swifties eager to add a rare piece to their collection.
Midnight launch at select target stores
Perhaps the most exciting opportunity for Swifties is the midnight release event scheduled for October 3. Hundreds of Target locations nationwide will open their doors at midnight, giving fans a chance to purchase the exclusive albums the moment they are available.
Supplies, however, are expected to be limited. Target has encouraged fans to check whether their local store is participating and, if possible, to secure their preorders online before release day.
Swifties eager to get their hands on it
Even fans without CD players are planning to purchase the exclusive editions. One user commented on Instagram, “I DONT EVEN HAVE A CD PLAYER (but i am gonna buy them anyway).” Such dedication highlights the cultural moment Taylor Swift is once again creating, blending music, merchandise, and fan excitement into one powerful release.
A countdown to October 3
With The Life of a Showgirl just weeks away, the excitement surrounding Taylor Swift’s latest project continues to build. From Target’s exclusive collectibles to the midnight launch event, Swifties are preparing to celebrate their favorite artist in a big way. One thing is clear: come October 3, shelves won’t stay stocked for long.
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